Press Release
Official Injury Prevention Partner of Spartan Race US
Rehband Establishes Two-Year Partnership with Spartan
Providing the World’s Largest Obstacle Racing and Endurance Brand with Market Leading Products for Injury Prevention and Increased Performance
NEW YORK, NY (March 19th, 2018) – Rehband, the trusted leader in sport braces and supports, has entered a multi-year partnership with Spartan, the world’s largest obstacle race (OCR) and endurance brand, becoming the “Official Injury Prevention Partner of Spartan U.S.” To celebrate the Spartan community and the Spartan athletes’ quest to master the obstacles and cross the finish line, Rehband will launch a licensed Spartan Edition knee sleeve, elbow sleeve, and kinesiology tape.
With a strong foothold in CrossFit®, Rehband now expands its support to the sport and community of Obstacle Course Racing. The demand for premium protection gear at OCR is large. Rehband’s products, developed in the highest durability and function, help to prevent injuries, increase performance and speed up recovery and rehabilitation. Encouraging a healthy and active lifestyle is core to Rehband’s mission and the partnership with Spartan further solidifies Rehband’s strong connection to athletic performance.
“When we came across Obstacle Course Racing we were inspired by the athletes’ aim to excel in every type of mental and physical challenge, always pushing their limits,” says Jerry Manderhjelm, CEO at Rehband. “Partnering with Spartan is a great way for Rehband to enter the world of OCR. Spartan athletes are driven, competitive and they strive to enable their full potential, both on and off the course.
“The athletes face tough challenges and we’re proud to support their quest to cross the finish line. The Official Knee and Elbow Sleeves designed for Spartan Race US are patented and classified as medical devices. They are designed to provide support and protection for the broad and varied exercises OCR athletes face,” Jerry Manderhjelm continued.
“Spartan athletes push their bodies to the limit seeking to achieve higher performance and we’re proud to partner with market leader Rehband, whose products will protect racers’ bodies while giving them the confidence to reach the next level,” said Spartan Vice President of Global Partnerships Ian
Lawson. “We look forward to the partnership and are excited to see more global brands entering the sport and industry, creating products and media specifically for our athlete and fan community.”
Rehband is proud to present the RX Knee Sleeve Spartan™ Edition, RX Elbow Sleeve Spartan™ Edition and the RX Kinesiology Tape Spartan ™ Edition. The RX Knee and Elbow Sleeve Spartan™ Edition will be available in 5mm thicknesses ranging in size from XS-XL and designed with functionality, quality, and style in mind. They are produced based on Rehband’s renowned patented anatomic fit and combine the key benefits of stability, compression, and warmth. With a range of activities and activations at 10 US and 5 European Spartan races, Rehband will offer their products and knowledge to Spartan athletes of all skill levels from beginners up to the elite.
The products are scheduled to launch in selected stores, Spartan.com, Rehband.com and at select Spartan events worldwide on May 14th, 2018.
ABOUT REHBAND:
Rehband has provided athletes at all levels with medically classed and patented premium supports and braces since 1955. At Rehband, we believe that no matter your situation, you can always reach a little bit higher. If you have the will to enable your full potential, there is a way. With 60+ years of medical experience, a fully owned European factory, and revolutionary R&D, you can expect the highest durability and function from all our products.
ABOUT SPARTAN RACE, INC.:
Spartan Race is the world’s largest obstacle race and endurance brand, and the first in-sport to feature timing and global rankings. With more than 200 events across more than 30 countries in 2018, Spartan will attract more than one million global participants offering open heats for all fitness levels, along with competitive and elite heats. The Spartan Race lifestyle boasts a community of more than five million passionate social media followers, health and wellness products, training and nutrition programs, and a popular NBC television series, which has made obstacle racing one of the fastest growing sports in the world. Spartan Race events feature races at three distances, 3+Mile/20+ Obstacle “Sprint,” 8+ Mile/25+ Obstacle “Super” and 12+ Mile/30+ Obstacle “Beast,” culminating in the Reebok Spartan Race World Championship in North Lake Tahoe, Calif. Visit http://www.spartan.com for more information and registration.
Media Contacts:
REHBAND Katarina Bennich +46 70 946 68 01 [email protected]
SPARTAN Jonathan Fine + 1 781.248.3963 [email protected].
Kayla Coons
Her first race was the Georgia Warrior Dash in 2011 and she still enjoys racing local events and meeting the awesome runners who stop by the ORM tent when she's working.
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