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Article brought to you by Health IQ, Life Insurance for the Health Conscious
For Jeremy Cooper, the Spartan Race™ helped him drive his physical fitness further than he ever imagined was possible. “I have been committed to my health for most of my life, but having a goal helped push me past what I thought my limits were.” Although fit, Jeremy wasn’t a runner, but at the start line of his first Spartan, he found himself facing 13.4 miles. “I had never thought that I could run more than a few miles, but decided to go for it.” Jeremy pushed himself, running nearly the entire distance while tackling the challenging obstacles of the course.
That first Spartan Race hooked Jeremy to all the thrills of obstacle course racing that we love—scaling walls, diving from high platforms, swift problem solving and leading groups to consensus-driven solutions. For an athlete like Jeremy who wasn’t used to running, training for the race course was also an obstacle to conquer. His hard work clearly paid off in physical fitness dividends and also, to his surprise, rewarded him financially as well.
Like many people, Jeremy had a prior life insurance policy that grew to be too expensive over time and he had canceled it several years ago due to budgetary constraints. But when his wife pointed out that their family was vulnerable because neither of them had life insurance, Jeremy experienced an “Aha!” moment and knew he needed to protect his family. But finding affordable coverage turned out to be an obstacle in itself. While researching insurance Jeffery saw an ad for Health IQ on Facebook and decided to see what kind of deal he could get.
Health IQ has gathered science and data to convince insurance companies that health-conscious people, including obstacle course racers, deserve lower rates due to lower mortality risk. Regular high-intensity interval training can decrease the risk of early death from heart disease by 39% for men and by 51% for women.
Armed with this research, Health IQ licensed agent Kevin Keil helped Jeremy find a 30-year term life insurance policy that was a good choice for his family. The length of term life insurance is flexible, but is usually set for the amount of time the insured feels would protect a financial dependent. 30 years would cover Jeremy’s children from infancy through college.
Jeremy also found that the Health IQ team was comprised of health-conscious people, many of whom were athletes themselves. In fact, Health IQ had its own team of Spartan racers! Jeremy appreciated that the Health IQ team recognized how Spartan Races pushed him to achieve peak physical fitness and celebrated that achievement by helping him find affordable protection for his family.
About Health IQ
Health IQ’s mission is to improve the health of the world by celebrating the health conscious through social and financial rewards. Founded in 2013 by a team of health-conscious entrepreneurs, Health IQ gathered research and data to convince top-rated, innovative insurance carriers that health-conscious people had lower mortality and deserve lower rates on life insurance. Health IQ is a licensed life insurance agency in all 50 states and has helped thousands of health-conscious people secure billions in insurance coverage. Learn more at HealthIQ.com
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